Wearable Tech 4 MIN READ

Why you crave chocolate on your period and truth behind hunger and your cycle

Discover the science behind cycle syncing and nutrition. Learn how hormonal shifts shape hunger, cravings, nutrients, and performance across your cycle

Ultrahuman

Written by Team Ultrahuman

Sep 09, 2025
Chocolate

Cycle syncing – eating in tune with the phases of your menstrual cycle – is everywhere right now.

The idea is that hormones shape what and how much you eat, and that nutrition should adjust in response. Some of that is backed by research, some less so.

Hunger really does rise before your period, thanks to progesterone boosting energy needs in the luteal phase.

But research indicates that chocolate cravings seem to be more cultural habit than hormonal destiny.

Let’s explore how your cycle affects your appetite, and where smart choices can help you sync with your cycle.

Hunger shifts with your hormones

If you feel hungrier in the days before your period, that’s not a lack of willpower – it’s the luteal phase at work. After ovulation, progesterone levels rise, increasing your appetite.

Across studies, energy intake rises significantly during this time by 168 kcal/day on average. Your macronutrient ratios don’t change much – your body just wants more overall fuel. In contrast, the follicular phase tends to be associated with better appetite regulation and more stable energy.

Understanding this pattern means planning around it. It might mean eating more complex carbs or protein-dense meals in the second half of your cycle to stay ahead of cravings and energy dips.

Cravings are real — but not always hormonal

Chow Mein

Hormonal shifts do increase hunger and emotional reactivity during the luteal phase, which can elevate cravings. But what you crave is likely shaped more by habit than hormone. One study found that chocolate cravings around menstruation are better explained by learned behavior than any physiological need.

In the study, when chocolate was consumed in capsules so that it couldn’t be identified perceptually, chocolate cravings were not satisfied. So while calorie craving is hormonal, the source of those calories is habit-driven.

Some nutrients matter more than others

Your menstrual cycle may subtly influence how your body uses or craves certain micronutrients. Iron is obvious – blood loss during menstruation increases iron needs, especially if your cycle is heavy. Magnesium and calcium are linked to PMS symptoms like cramping and bloating, and Vitamin B6 may help with irritability and water retention. Omega-3s, thanks to their anti-inflammatory effects, may ease period pain.

These aren’t miracle fixes. But if your symptoms are consistent and phase-linked, targeted support during specific weeks of your cycle could help, especially if you’re tracking changes over time.

Performance changes, and so should your nutrition

Estrogen rises during the follicular phase, bringing improvements in mood and muscle recovery. Many people report better strength gains during this part of the cycle.

During the luteal phase, higher levels of progesterone can increase core body temperature and reduce performance. Some athletes report greater fatigue and higher perceived effort during training.

Strategic fueling during these phases — like increasing complex carbs and electrolytes in the luteal phase – may help. Iron supplementation, in particular, has been shown to benefit athletes during menstruation and recovery windows. If you’re using a continuous glucose monitor (CGM), you may also notice more blood glucose variability during the luteal phase, which can influence fueling decisions around workouts.

Summary

Your body does change across the menstrual cycle. Hunger, energy, cravings, and performance all shift – and there are meaningful ways to support yourself through those changes.

Instead of following a generic food list based on the day of your cycle, track what’s true for you. If you feel hungrier in the luteal phase, plan meals accordingly. If cramps are a problem, test whether magnesium, omega-3s, or hydration changes help. If training feels harder the week before your period, don’t push through – adjust your load or recovery instead.

Your physiology is cyclical, so respond to what you need, when you need it.

References

  1. Martini M C, Lampe J W, Slavin J L, Kurzer M S. Effect of the menstrual cycle on energy and nutrient intake. Am J Clin Nutr. 1994 Dec;60(6):895-9. PMID: 7985630
  2. Hirschberg, Angelica Lindén. Sex hormones, appetite and eating behaviour in women. Maturitas, Volume 71, Issue 3, 248-256. PMID: 22281161 
  3. Tucker Jessica A L, McCarthy Seth F, Bornath Derek P D, Khoja Jenna S, Hazell Tom J. The Effect of the Menstrual Cycle on Energy Intake: A Systematic Review and Meta-analysis. Nutrition Reviews Volume 83, Issue 3, March 2025, Pages e866–e876. PMID: 39008822
  4. Zellner D A, Garriga-Trillo A, Centeno S, Wadsworth E. Chocolate craving and the menstrual cycle. Appetite. 2004 Feb;42(1):119-21. PMID: 15036792
  5. Kapper C, Oppelt P, Ganhör C, Gyunesh AA, Arbeithuber B, Stelzl P, Rezk-Füreder M. Minerals and the Menstrual Cycle: Impacts on Ovulation and Endometrial Health. Nutrients. 2024 Mar 29;16(7):1008. PMID: 38613041
  6. Oboza P, Ogarek N, Wójtowicz M, Rhaiem, T B, Olszanecka-Glinianowicz M, Kocełak P. Relationships between Premenstrual Syndrome (PMS) and Diet Composition, Dietary Patterns and Eating Behaviors. Nutrients 2024, 16, 1911. PMID:  38931266
  7. Rahbar N, Asgharzadeh N, Ghorbani R. Effect of omega-3 fatty acids on intensity of primary dysmenorrhea. Int J Gynaecol Obstet. 2012 Apr;117(1):45-7. Epub 2012 Jan 17. PMID: 22261128
  8. Kodete CS, Thuraka B, Pasupuleti V, Malisetty S. Hormonal Influences on Skeletal Muscle Function in Women across Life Stages: A Systematic Review. Muscles. 2024 Aug 21;3(3):271-286. PMID: 40757596
  9. Ryman Augustsson S, Findhé-Malenica A. Power in the flow: how menstrual experiences shape women’s strength training performance. Front Sports Act Living. 2025 Feb 26;7:1519825. PMID: 40078444
  10. Baker FC, Siboza F, Fuller A. Temperature regulation in women: Effects of the menstrual cycle. Temperature (Austin). 2020 Mar 22;7(3):226-262. PMID: 33123618
  11. Carmichael MA, Thomson RL, Moran LJ, Wycherley TP. The Impact of Menstrual Cycle Phase on Athletes’ Performance: A Narrative Review. Int J Environ Res Public Health. 2021 Feb 9;18(4):1667. PMID: 33572406
  12. Helm, M M, McGinnis, G R, Basu, A. Impact of Nutrition-Based Interventions on Athletic Performance during Menstrual Cycle Phases: A Review. Int. J. Environ. Res. Public Health 2021, 18, 6294. MDPI Open Access 

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